For centuries, India has been at the crossroads of trade. And since the 19th century, Bhairavi Jani's family has been in the center of it. Jani is a fourth-generation logistician; her family's business, SCA Group, can trace its roots to a customs brokerage her great-grandfather founded in 1896. That company was among the largest involved in the movement of goods to and from India and was one of the few Indian-owned brokerages during the British Rule. Today the SCA Group of Companies includes organizations specializing in air and ocean shipping, customs clearance, freight forwarding, express parcel service, warehousing, logistics infrastructure building and management, and other supply chain services.
Despite her family's deep logistics roots in India, Jani began her own career in the United States. After graduating from Miami University of Ohio with a degree in decision sciences (statistical analysis), she worked for KPMG Consulting in Washington, D.C., USA, where she focused on supply chain and business-process reengineering.
But Jani always wanted to return to India and the family business. In 2000, she did just that, setting up a small fourth-party logistics company in India called i3pl. That organization now has 150 employees, warehouses in five major cities, and clients in a wide range of industries. In 2005, Jani assumed the role of Group Director for all the companies under the SCA Group. She provides strategic and operational guidance, directs new projects, and is in charge of joint ventures and alliances for the entire group.
Drawing from this varied background, Jani shared unique insights into India's past and future and talked about how supply chains are developing to meet the needs of this fast-growing market.
Editor's Note: Bhairavi Jani is CSCMP's country representative. Contact her at
for information about CSCMP's special web membership available for Indian supply chain management professionals. Information is also available here.
Name: Bhairavi Jani Title: Group Director Organization: SCA Group of Companies
Bachelor of science degree in business, magna cum laude, Miami University of Ohio
Graduate, MyGlobe Executive Education Program at INSEAD in France
Beta Gamma Sigma business honor society
National Finance Chair, Young Indians, Confederation of Indian Industry
What impact has your membership in CSCMP had on your career?
My membership in CSCMP has provided me with an incredible resource of information and ideas through its various publications and products. Being a part of this organization is a phenomenal peer-learning and leadership experience.
How has India managed to become so successful in international business?
Some 1.2 billion people provide a vast consumption base. For example, even with the highest penetration of cell phone subscribers in the world, more than 50 percent of the Indian market still remains untapped for cell phone networks.
We are also the world's largest democracy and the most diverse. Our technology and engineering skills have received global recognition in the last decade, and the service capability of our country cannot be ignored. In addition, demographically, India has one of the youngest populations in the world, as more than 60 percent of our citizens are under the age of 35. These are fundamental reasons why India is growing at 6 to 7 percent—its population comprises one-sixth of humanity.
What role has your company played in India's emergence as a leader in the international trade arena?
Our company, the SCA Group, was founded in 1896 under the name of Kanji Mahadev & Company in Bombay, now known as Mumbai. It was one of the first Indian customhouse brokers during British rule and was among the largest involved in the movement of goods to and from India at that time.
In the 1950s, we began customs clearance of machinery and engineering cargo from around the world as our country began building its infrastructure and venturing into mass manufacturing. In the 1970s, we were analyzing containerized cargo movement and air cargo services for exporters based in India.
We launched Express Logistics in the 1980s, linking over 10,000 Indian destinations with over 200 countries. The ability to accomplish this was truly a milestone for the Indian supply chain. In the 1990s, we initiated the private air cargo fleet in India, which ushered in an era of private civil aviation for the country, allowing better integration with international trade. Now, in the 21st century, we're focused on meeting the supply chain and distribution needs of multinationals that are increasingly doing business here, through our 3PL [third-party logistics] companies. And we're working closely with Indian exporters to extend their distribution around the world.
What was the business like when your great-grandfather started it in the days of the British empire?
The supply chain business in India in the 1890s and early 1900s was extremely laborious and riddled with apartheid. India was not a free nation then, and all business was controlled by the British. Bullock carts and railway carriages were our modes of transportation, and customs regulations were unclear and subject to change at any time.
The Noncooperation Movement against foreign goods was an ethical challenge that my great-grandfather faced. He ultimately chose to stand by India and for her citizens' freedoms, and, as a result, suffered many business losses. Those were extraordinary times, and my great-grandfather's business survived solely on the goodwill and loyalty of his customers.
How has your company made the transition from an Indian organization to a global one?
When you think about it, every logistics company, by its very nature, is global. For us, this phase began in the early 1990s, and over the past years, the transition to becoming a global enterprise has been virtually seamless. As an Indian company, we have been operating in a diverse, complex, and growing economy for a long time, and we have been able to transfer this knowledge and these experiences to other markets.
What steps did you take to steer your family's company in new directions when it was so well established for many years?
People are integral to a logistics or a supply chain business. It was very important for me to incorporate some of the best human resource practices available into our operations. My firm belief that "down-up" teams are more sustainable in the long run led me to initiate HR [human resource] programs that make the budgeting and strategic philosophy of our organizations far more inclusive than ever.
We have always been committed to our people, but now, through various initiatives, we have developed an internal program to foster entrepreneurship in our companies. This has allowed new ideas to emerge and creative business models to take shape as well as add long-term value to our organizations.
How has your education and experience in the United States helped you to manage supply chains in India?
What I learned through my education in the United States has not only affected the way I work but also the way I think and continue to learn in the supply chain arena and beyond. I learned through my experiences in the U.S. that there must be equal opportunity for anyone who wants an education and a job; for every best-case scenario, there is a better one somewhere else, so we must constantly innovate and break barriers; systems are necessary to give people direction, and they need to constantly evolve; and every idea and out-of-the-box thought are the seeds for building next-generation enterprises and should not be ignored. Most importantly, I learned that I must never stop learning.
Do you face any obstacles as a woman running a company in Indian society?
A woman running a business in India may have been a novelty in the 1980s and 1990s, but today, many women work and run enterprises. Yes, there are still only a handful of women in the logistics field, but there has been a great change in the acceptance of women in the workplace. Issues of equality with male colleagues and work-life balance remain, but I'm hopeful that just as female leadership in Indian politics has been embraced, women in business will be embraced as well.
How does Indian culture make supply chain management different as opposed to the United States or France or Africa?
India is a large and diverse nation consisting of 26 official languages and 2,000-plus dialects. When running your business, you must constantly balance between standardization and localization. Being geographically diverse, too, adds another challenge. From the mountains in the north to the desert in the northwest, with 7,000 kilometers of coast in the south and some regions that are difficult to reach, India poses a logistics challenge to even the most skilled supply chain manager.
What's unique about conducting international supply chain management business from India?
I believe that what is truly unique is that India as a nation has gone from being a closed market to a robust global player. There are new markets to explore every day. Our restrictive infrastructure is changing for the better, which is creating more planning challenges. India is a growing nation, and like a growing child, its needs are changing in a world that is constantly changing, too. You have to be flexible and open to change if you want to conduct international supply chain business from India.
What do westerners need to know about doing business in India?
People are the key. Winning their support is crucial, but once you do, you will experience a commitment and loyalty that you may never have encountered in any other country. India's infrastructure and regulatory restrictions are easing up, but there are still improvements that can be made, so patience is a virtue and flexibility a must.
What can India do to maintain its strong position in the world economy?
India must improve its soft and hard infrastructure. Our country must focus on building state-of-the-art infrastructure for public and business use. We must invest in training 500 million people so they can acquire technical skills in the next 15 years. Education and healthcare must be provided for all of our citizens. And India must become a more inclusive country and not be beaten down by the threat of socioeconomic inequality.
What are indian businesses doing to assuage the fears of their international partners in the wake of the Mumbai terrorist incidents?
Indian businesses are even more concerned than their partners are about the safety of their homeland, and as such, security is being enhanced everywhere. Companies are reviewing their employee records more carefully to make sure that contract workers have no criminal record, and safety and terror drills are being held.
How can India's supply chain professionals advance the supply chain management profession in their country?
The function of supply chain management and the world of global trade are constantly evolving. I believe that enhancing your skills and knowledge regularly is a career necessity. The role of Indian supply chain management professionals is changing as well, so I'm an advocate of sharing CSCMP best practices and case studies through their events and publications. I am very proud to be part of a profession that literally makes the world move.
Economic activity in the logistics industry expanded in November, continuing a steady growth pattern that began earlier this year and signaling a return to seasonality after several years of fluctuating conditions, according to the latest Logistics Managers’ Index report (LMI), released today.
The November LMI registered 58.4, down slightly from October’s reading of 58.9, which was the highest level in two years. The LMI is a monthly gauge of business conditions across warehousing and logistics markets; a reading above 50 indicates growth and a reading below 50 indicates contraction.
“The overall index has been very consistent in the past three months, with readings of 58.6, 58.9, and 58.4,” LMI analyst Zac Rogers, associate professor of supply chain management at Colorado State University, wrote in the November LMI report. “This plateau is slightly higher than a similar plateau of consistency earlier in the year when May to August saw four readings between 55.3 and 56.4. Seasonally speaking, it is consistent that this later year run of readings would be the highest all year.”
Separately, Rogers said the end-of-year growth reflects the return to a healthy holiday peak, which started when inventory levels expanded in late summer and early fall as retailers began stocking up to meet consumer demand. Pandemic-driven shifts in consumer buying behavior, inflation, and economic uncertainty contributed to volatile peak season conditions over the past four years, with the LMI swinging from record-high growth in late 2020 and 2021 to slower growth in 2022 and contraction in 2023.
“The LMI contracted at this time a year ago, so basically [there was] no peak season,” Rogers said, citing inflation as a drag on demand. “To have a normal November … [really] for the first time in five years, justifies what we’ve seen all these companies doing—building up inventory in a sustainable, seasonal way.
“Based on what we’re seeing, a lot of supply chains called it right and were ready for healthy holiday season, so far.”
The LMI has remained in the mid to high 50s range since January—with the exception of April, when the index dipped to 52.9—signaling strong and consistent demand for warehousing and transportation services.
The LMI is a monthly survey of logistics managers from across the country. It tracks industry growth overall and across eight areas: inventory levels and costs; warehousing capacity, utilization, and prices; and transportation capacity, utilization, and prices. The report is released monthly by researchers from Arizona State University, Colorado State University, Rochester Institute of Technology, Rutgers University, and the University of Nevada, Reno, in conjunction with the Council of Supply Chain Management Professionals (CSCMP).
Specifically, 48% of respondents identified rising tariffs and trade barriers as their top concern, followed by supply chain disruptions at 45% and geopolitical instability at 41%. Moreover, tariffs and trade barriers ranked as the priority issue regardless of company size, as respondents at companies with less than 250 employees, 251-500, 501-1,000, 1,001-50,000 and 50,000+ employees all cited it as the most significant issue they are currently facing.
“Evolving tariffs and trade policies are one of a number of complex issues requiring organizations to build more resilience into their supply chains through compliance, technology and strategic planning,” Jackson Wood, Director, Industry Strategy at Descartes, said in a release. “With the potential for the incoming U.S. administration to impose new and additional tariffs on a wide variety of goods and countries of origin, U.S. importers may need to significantly re-engineer their sourcing strategies to mitigate potentially higher costs.”
Grocers and retailers are struggling to get their systems back online just before the winter holiday peak, following a software hack that hit the supply chain software provider Blue Yonder this week.
The ransomware attack is snarling inventory distribution patterns because of its impact on systems such as the employee scheduling system for coffee stalwart Starbucks, according to a published report. Scottsdale, Arizona-based Blue Yonder provides a wide range of supply chain software, including warehouse management system (WMS), transportation management system (TMS), order management and commerce, network and control tower, returns management, and others.
Blue Yonder today acknowledged the disruptions, saying they were the result of a ransomware incident affecting its managed services hosted environment. The company has established a dedicated cybersecurity incident update webpage to communicate its recovery progress, but it had not been updated for nearly two days as of Tuesday afternoon. “Since learning of the incident, the Blue Yonder team has been working diligently together with external cybersecurity firms to make progress in their recovery process. We have implemented several defensive and forensic protocols,” a Blue Yonder spokesperson said in an email.
The timing of the attack suggests that hackers may have targeted Blue Yonder in a calculated attack based on the upcoming Thanksgiving break, since many U.S. organizations downsize their security staffing on holidays and weekends, according to a statement from Dan Lattimer, VP of Semperis, a New Jersey-based computer and network security firm.
“While details on the specifics of the Blue Yonder attack are scant, it is yet another reminder how damaging supply chain disruptions become when suppliers are taken offline. Kudos to Blue Yonder for dealing with this cyberattack head on but we still don’t know how far reaching the business disruptions will be in the UK, U.S. and other countries,” Lattimer said. “Now is time for organizations to fight back against threat actors. Deciding whether or not to pay a ransom is a personal decision that each company has to make, but paying emboldens threat actors and throws more fuel onto an already burning inferno. Simply, it doesn’t pay-to-pay,” he said.
The incident closely followed an unrelated cybersecurity issue at the grocery giant Ahold Delhaize, which has been recovering from impacts to the Stop & Shop chain that it across the U.S. Northeast region. In a statement apologizing to customers for the inconvenience of the cybersecurity issue, Netherlands-based Ahold Delhaize said its top priority is the security of its customers, associates and partners, and that the company’s internal IT security staff was working with external cybersecurity experts and law enforcement to speed recovery. “Our teams are taking steps to assess and mitigate the issue. This includes taking some systems offline to help protect them. This issue and subsequent mitigating actions have affected certain Ahold Delhaize USA brands and services including a number of pharmacies and certain e-commerce operations,” the company said.
Editor's note:This article was revised on November 27 to indicate that the cybersecurity issue at Ahold Delhaize was unrelated to the Blue Yonder hack.
The new funding brings Amazon's total investment in Anthropic to $8 billion, while maintaining the e-commerce giant’s position as a minority investor, according to Anthropic. The partnership was launched in 2023, when Amazon invested its first $4 billion round in the firm.
Anthropic’s “Claude” family of AI assistant models is available on AWS’s Amazon Bedrock, which is a cloud-based managed service that lets companies build specialized generative AI applications by choosing from an array of foundation models (FMs) developed by AI providers like AI21 Labs, Anthropic, Cohere, Meta, Mistral AI, Stability AI, and Amazon itself.
According to Amazon, tens of thousands of customers, from startups to enterprises and government institutions, are currently running their generative AI workloads using Anthropic’s models in the AWS cloud. Those GenAI tools are powering tasks such as customer service chatbots, coding assistants, translation applications, drug discovery, engineering design, and complex business processes.
"The response from AWS customers who are developing generative AI applications powered by Anthropic in Amazon Bedrock has been remarkable," Matt Garman, AWS CEO, said in a release. "By continuing to deploy Anthropic models in Amazon Bedrock and collaborating with Anthropic on the development of our custom Trainium chips, we’ll keep pushing the boundaries of what customers can achieve with generative AI technologies. We’ve been impressed by Anthropic’s pace of innovation and commitment to responsible development of generative AI, and look forward to deepening our collaboration."
A growing number of organizations are identifying ways to use GenAI to streamline their operations and accelerate innovation, using that new automation and efficiency to cut costs, carry out tasks faster and more accurately, and foster the creation of new products and services for additional revenue streams. That was the conclusion from ISG’s “2024 ISG Provider Lens global Generative AI Services” report.
The most rapid development of enterprise GenAI projects today is happening on text-based applications, primarily due to relatively simple interfaces, rapid ROI, and broad usefulness. Companies have been especially aggressive in implementing chatbots powered by large language models (LLMs), which can provide personalized assistance, customer support, and automated communication on a massive scale, ISG said.
However, most organizations have yet to tap GenAI’s potential for applications based on images, audio, video and data, the report says. Multimodal GenAI is still evolving toward mainstream adoption, but use cases are rapidly emerging, and with ongoing advances in neural networks and deep learning, they are expected to become highly integrated and sophisticated soon.
Future GenAI projects will also be more customized, as the sector sees a major shift from fine-tuning of LLMs to smaller models that serve specific industries, such as healthcare, finance, and manufacturing, ISG says. Enterprises and service providers increasingly recognize that customized, domain-specific AI models offer significant advantages in terms of cost, scalability, and performance. Customized GenAI can also deliver on demands like the need for privacy and security, specialization of tasks, and integration of AI into existing operations.